RO:

Termenul de Black Friday, sau Vinerea Neagra conform limbii romane, este asociat unei zile de la finalul lunii noiembrie in care magazinele scot la vanzare produse cu preturi mult scazute fata de restul anului. Acest prilej atrage, in replica, un val nemasurat de cumparatori, care aproape ca golesc rafturile unde se gasesc produsele cele mai atractive.

Ati crede ca este o strategie eronata a magazinelor, care aproape raman fara stocuri prin aceasta vanzare necontrolata, la niste preturi sub valoarea produselor. Nu v-ati insela, dar Black Friday nu se rezuma doar la aceasta zi, ci are efecte pe un termen mai indelungat. Principalul castig al magazinelor nu il reprezinta cel financiar, ci capitalul de imagine prin care il castiga in ochii cumparatorilor.

EN:

The term Black Friday, or Vinerea Neagra according to the Romanian language, is associated with a day at the end of November when stores sell products at much lower prices than the rest of the year. This occasion attracts, in return, an immeasurable wave of buyers, who almost empty the shelves where the most attractive products are found.

You would think that it is a wrong strategy of the stores, which almost run out of stocks through this uncontrolled sale, at some prices below the value of the products. You wouldn't be mistaken, but Black Friday is not only limited to this day, but has effects on a longer term. The main gain of the stores is not the financial one, but the image capital through which they gain it in the eyes of the buyers.